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Add Salesforce leads from new HubSpot form submissions
Automating workflows between HubSpot and Salesforce can streamline your lead management process. One common automation is creating Salesforce leads when new submissions are received from HubSpot forms. While tools like Zapier offer this integration, their costs can escalate quickly as the number of tasks increases. AWS Lambda webhooks, on the other hand, provide a much cheaper — almost free — alternative, allowing businesses to automate workflows without worrying about cost limits.
In this detailed guide, we’ll walk through how to automate the creation of Salesforce leads whenever a new HubSpot form submission is made, using AWS Lambda and webhooks. This step-by-step tutorial will guide you through the entire integration process — from setting up HubSpot webhooks to deploying AWS Lambda using the Serverless Framework.
Why Use AWS Lambda Webhooks Instead of Zapier?
While Zapier simplifies integrations, it comes with a price:
- Free Plan: Limited to 100 tasks per month.
- Professional Plan: $29.99 USD/month for 750 tasks.
- Team Plan: $69 USD/month for 2,000 tasks.
- Enterprise Pricing: Up to $3,299 USD/month for 1 million tasks.
